jamesclark.com

I’ve decided to take a cue (and an idea) from Mindy Gledhill by trying to figure out what defines me as an artist in the minds of my fans and potential fans, aka “my brand.” I haven’t done much with branding myself as a musician, aside from using the name “Ukulele Jim” — which, in retrospect, may end up hurting me more than helping. I may have boxed myself into the “novelty” arena rather than trying to appeal to the masses as a “singer songwriter.” But hopefully I can get past that “too late now” hurdle by developing a bit of branding that I can use to market myself better.

As Mindy explains: “so many artists (and people in general for that matter) are not specific enough about who they are and what people can expect from them. When people I meet learn that I am a recording artist, they almost always ask what genre I sing and who I sound like. Many artists (including me, at one time) want to believe that they don’t sound like anyone else out there, but I have learned that potential fans lose interest if they can’t walk away with a firm idea of what you stand for.”

These words are well put, and they have inspired me to try and find my own brand and come up with the perfect pitch. Like Mindy, I’m hoping that having a pitch will help me define myself to fans and important people in the music industry.

This is where I need some objective help from you. The first step is to try to figure out where my music fits.

So I ask you: What artist(s) do I most sound like? And as a bonus question: What genre would you define my music as?

(If you’d be so kind as to leave your opinion in the comments below . . . Thanks!)

This was a gift from the very talented Dave Wachter.

This might be my last post for a while, too. If you want updates on what’s going on with me, you can follow me on Twitter. I tend to update there way more than here.

UPDATE 12/14/2010: Today Pandora accepted my third submission, this time for my new album. I guess they didn’t like the first two? Regardless, music from my new Flea Circus album is now available on Pandora. Also, Pandora now offers better explanations as to why they reject music. So while I’m no longer upset with Pandora and I understand more about how they operate, I’ll let this blog post stand for the other artists out there who are having trouble getting their music accepted. All I can say is, keep making good music and keep trying.

Do you listen to Pandora Radio? They’re a very popular streaming music site, and I would love to have my music included in their library. It would help my exposure tremendously. But alas, it looks like it ain’t gonna happen.

I’ve tried submitting my two albums to them, and they rejected them both times. I am not allowed to resubmit my music for inclusion on their service… apparently they consider stuff one time and then it’s rejected forever.

They gave no explanation why they rejected my music. It’s professionally produced, it spans several genres, there’s comparable music out there, so what’s the problem? Is it just not good enough? I have no idea. I can assume based on what I’m seeing elsewhere online that Pandora simply doesn’t accept independent artist submissions. If you’re indie, if you’re unsigned to a major label, you’re unwelcome.

The only other way (based on what I see in the FAQ) to get my music included in their private club is to have fans write in and request my music :

“How do I suggest music if it’s not already on Pandora?

When you try to add a song or artist to one of your stations, or try to create a station from a song or artist, and Pandora doesn’t recognize it, please let us know!

Send your music suggestions to:
suggest-music@pandora.com”

So then I reached out to my fans for help, asking them to send an email requesting that my music be added to their catalog, just as the FAQ says. But even after several hundred such requests from fans, friends and followers, Pandora came back and said “no” yet again.

They’re response was actually, “We appreciate your fans writing into request your music, but we cannot re-review your music at this time.” Still no answer as to why. In fact, I was told, “As a policy, we choose not to discuss these matters on why we pass on certain albums.”

In other words: we don’t support independent artists.

If Pandora rejected your music, post a comment and let me know. I’m curious as to how many others have had this happen to them.

Get my album today and YOU NAME THE PRICE!

Did you get your copy of my album yet? NO?? Well, now’s your chance. I’m offering the album for sale at ANY PRICE until the end of the month. That’s right, you decide what you want to pay! Download the album for as little as $3 or $4, or $5 if you feel like being nice to me, or only $1 if you’re cheap, or get it FREE if you’re really broke like me!

Pay whatever you feel it’s worth.

This offer is being extended only to my friends and fans on Facebook, Reverbnation, and readers of my blog — and only until the end of the month!

Head on over to ukulelejim.bandcamp.com to buy the album today and name your own price!

My new album “Ukulele Jim’s Authentic Down Home Marital Aid” just got reviewed in the latest installment of Ukulele Player Magazine, issue 7, page 16. I’m honored to be in this fine publication. Check it out!

http://www.tricornpublications.com/uke_player.htm

The album is available from iTunes, Amazon, eMusic, Napster, and any other online music retailer you can think of. And it’s cheap. So please buy one.